smartbusinessinfohubIf you want to expand your reach, increase your engagement, and boost your sales, then you need to promote your business for free or you run advert for traffic, because it’s crucial – you NEED more traffic.
As more and more businesses pop up every day, it’s important to continuously look at ways to drive more traffic to your website
So if you are struggling to figure out the best ways to promote your business; or even just what your options are, you are (1) not alone and (2) in the right place.
In this post, I am going to cover the top 20 places you can promote your business for free, whether you have no budget, a limited budget.
Traffic is your key to being visible – it’s YOUR tool to attract people to your business.
I know it might sound overwhelming but traffic is everywhere. All you have to do is turn it on and with a few simple strategies; you can start to see results.
There are several options for you to promote your business, absolutely for free. A lot of this is thanks to social media.
We built our entire business utilizing social media and social media is really the gift that keeps on giving! Each day it seems like there’s a new option for us on social media to learnt how to market your business.
READ THIS: 3 Top SEO Guidelines To Search Engine Marketing
The best thing you can do when these new options are available, is to think of how you can leverage them as a business owner and entrepreneur.
Why Do You Need To Promote Your Business For Free?
This list of 20 free business promotion websites is essential for you. Use this guide to advertise your business free and save substantial amounts of time scouring the Internet on your own to find a place to promote your site. Moreover, if your business has been online for some time now, you should also skim through our list. You may have skipped some good platforms that could drive a decent amount of traffic to your website and business.
Promote Your Website in Online Directories
Online directories and review websites offer businesses plenty of opportunities when it comes to free online advertising. Some platforms have international reach, while others deal with local listings and marketing.
Nevertheless, online directories is also a good place to promote your business or website.
Now, are you ready to start promoting your business for FREE?
Here are 20 Places You Can Promote Your Business For Free
- Facebook Page
- Facebook Groups
- Facebook Live
- Facebook Stories
- Facebook Messenger Stories
- Pinterest Communities
- Instagram Posts
- You Tube
- Targeted Email Marketing
- Nairaland
- Guest Blogging
- Linked In Posts
- Linked In Groups
- Bing Places for Business
- TikTok
- Google My Business
- Directory Sites
Creating a Facebook page for you business is the first step to promoting your business.
Facebook is the most popular social media platform now. It has more than two billion monthly users.
The other plus of having a Facebook page for your business is that you can use that page to promote your other Facebook pages. This increases brand awareness and helps people recognize your brand more easily.
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Facebook Groups
Facebook groups are where like-minded people come together to share interests in certain things. Much like other internet forums, people use Facebook groups to learn, express opinions, or network.
Joining Facebook groups that are related to your business’s industry, service, or product is an incredibly useful way to promote your business. You’ll know that you’re promoting your business to people who will be interested in it because those people have opted to participate in a group where the topic is the main point of discussion.
READ THIS: How To Get Your Website On Top Google Search
Facebook Live is an underused feature of Facebook, but a great way to promote your business to current and future fans.
All Facebook Live requires is navigating to the status editor on your Facebook page and clicking the button that says “Live.” This will open a camera that you can point at yourself or something else. Once you go live, your Facebook page followers and fans will be alerted.
The best part about the Facebook Live feature is that the Live videos can be shared like any other Facebook post. So if you use Live in a creative way and make a compelling live video, it will likely be shared, driving more traffic to your Facebook page.
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Facebook Stories
The “stories” feature began on Snapchat and has moved from social platform to social platform. Now, Facebook has its own “stories” feature, where you can keep your followers, fans, and friends updated with photos, videos, and text from your day.
Facebook Stories is a great method to promote your business for free.
When you post a story, all of your friends, fans, and followers are notified, and it is present at the top of their Facebook News Feed.
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Facebook Messenger Stories
Facebook Messenger Stories are the same as the previous two Facebook Story features, but can be posted directly from a Messenger window. This makes it easy to promote your business for free while being engaged on Messenger.
Since Messenger is by default optimized for mobile, this feature makes it easy to promote your business on the go.
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Pinterest
Pinterest is an underrated social platform, especially for businesses. It is a great place to promote your business for free. Known as the home to all things aesthetic, such as fashion, interior decorating, and beauty, it is also a great place to promote your business.
Pinterest also features educational materials to help you learn how to best utilize the platform to market and promote your business for free, and it could boost small business exposure. Pinterest’s analytics can help track your impact.
7. Pinterest Communities
One of the best ways to get a hand up is to offer a hand up to others. Join communities and groups relevant to your business or industry.
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Instagram Posts
We dive into the realm of social media with the free photo and video sharing app, Instagram.
This app is available on Apple iOS, Android and Windows Phone, making it extremely versatile when it comes to being used. It attracts over 1 billion active users each month and is an excellent place to give people an introduction into what you do and what you have to offer.
It doesn’t work for every business, but it’s certainly worth having a presence on as this is certainly going to be one of the major social media channels for years to come.
READ THIS: Top 7 Ways On How To Get Inbound Links To Your Website
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Twitter
Twitter is another free channel that can be used to promote your business for free online.
Also as you know, Twitter users are the ones who find out first what is going on in the world, from business news to political shenanigans. If they love and follow your business, you will get impressions, re-tweets, followers, shares, and all the good stuff social media has to offer.
It tends to require a bit more activity to build an audience, but if you’re consistently active, you can master the platform and experience its benefits, by knowing how to market your business for free.
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YouTube
Many people don’t consider YouTube to be a place where you can promote your website. Still, it’s the perfect place to upload both promotional and tutorial videos (especially now that YouTube has replaced traditional media as we speak)
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Targeted Email Marketing
Targeted emails are not only free, but statistically they provide the highest rate of return on the time and effort spent to create and distribute them. You have to have an email list to make this an effective marketing technique, but there are a vast number of ways, 50 of them, to build your email list and make this into your best free advertising.
12 Nairaland
This Platform is one the best online forum platform in Africa. This platform encourages refined and intellectual discussions on a wide variety of topics.
However, the best way to promote your business for free and get traffic from Nairaland to your website or blog is to build a solid, credible, and trustworthy presence.
Creating a great network and becoming a reliable source of information is the best way to go about this platform.
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Guest Blogging
Guest blogging on a blog that is closely related to what you offer in goods and/or services in your business can be an excellent way to reach potential buyers who are already interested in what you have to offer.
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Linked In Posts
Changes to LinkedIn during the last couple of years allow you to essentially host a blog on LinkedIn. This helps to streamline your blogging into your B2B focused LinkedIn presence. You can establish yourself as an expert and also promote what you do and what you have to offer through these posts as well.
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Linked In Groups
Besides regularly posting content on LinkedIn, you can join LinkedIn groups to help network and market your business. Show yourself to be an expert by participating in LinkedIn group discussions in a respectful and knowledgeable manner and people will start seeking your services.
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Bing Places for Business
Second only to Google, this free business advertising platform by Microsoft, allows you to add multiple business locations, videos, photos and a whole lot more. It has a quick and easy registration process and you can even optimize your ads for various viewing platforms through Bing Places for Business.
Formerly known as musical.ly, TikTok is a short video sharing platform where users can incorporate funny videos and music to tell a short story.
Initially used by teenagers, TikTok now has a wide audience of adults who take advantage of the platform’s promotion side.
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Google My Business
Google My Business is one of the essential places to promote your website online in 2021.
It improves your SEO, tells prospective customers more about your business, creates rich search results when people search for your business, allows customers to review and contact your business through Google, and much more. If you don’t have a Gmail account yet, you’re missing out.
READ THIS: How to Start a Blog Make Money With It
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Reddit
Reddit has discussions on just about any topic. Entrepreneurs can post content but overt self-promotion could get you banned. Reddit is a good source of website traffic if you are part of the Reddit culture.
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Directory Sites
Some directories sites offer free business listings. Each directory listing businesses offers upgrade options, but the basic business listing is no charge.
Summary
Now that you have gone through this list of free promotion websites and learned how to market your business across multiple platforms, the only thing left is to put in the work and create a strong online presence.
SAVE this list and test some of these out. Try a new one and see if you can generate additional revenue in your business but utilizing ALL of these free platforms to promote your Business for free.
NOTE THIS: You can effectively promote your business for free with or without money, though the result might not be the same.
There are a lot of options when it comes to promoting your business, no matter your budget. Implementing the strategies in this post is sure to pay off, especially if you regularly review and revise your strategy.
What other methods are you using to promote your business for free?
Let us know.
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